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Düsseldorf: Germany

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Dsseldorf: Germany

Dsseldorf is the capital city of the German federal state of North Rhine-Westphalia. Dsseldorf is not only widely known as a stronghold of the German advertising and fashion industry. In the last few years the city on the Rhine has become the top tele-communications center in Germany. Today, there are 18 Internet providers located in the capital of North-Rhine Westphalia. With two of the four big German providers of mobile frequencies, D2 Vodafone and E-Plus, Dsseldorf is leading the German mobile phone market. This pioneer position is being demonstrated by the presence of the many foreign trading centers in Dsseldorf such as NTT, Ericsson, Nokia or GTS.

Along with the abundant advertising industry, these companies serve as an important motor for the new economy. There are 400 advertising agencies in Dsseldorf, among them three of the big ones in Germany: BBDO Group, Publicis Group and Grey Group. A number of affiliates of foreign agencies have to be mentioned as well, such as Ogilvy & Mather, Dentsu, Hakuhodu, Digital District and DDB. Against this background so many internet agencies in Dsseldorf have their roots in the classical world of advertising.

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